G3T Capabilities + Services
Product Category Expertise:
Automotive: Domestic + Foreign, Beverages: Beer + Spirit, CPG, Experiential Events + Entertainment: B2B + B2C, Financial: Tech + Services, Foreign Brands + Commodities to Brand Development, Hospitality, Lifestyle Content + Media, Retail B+M + Ecommerce, Travel & Tourism
EXPERTISE, CAPABILITIES + SERVICES, include but are not limited to:
- Marketing Strategy + Tactics Planning + Implementation - I use a Data Analytics + Target Behavior Insight-Driven understanding of your brand's equity, market positioning, attributes and most importantly your brand's business and or consumer customer’s buying behavior and motivation
- Business Development/Sales - B2B Sales/Business Development expertise in a variety of industries, with the ability to build long term relations + customer loyalty using superior account management + customer service, consultative selling, short to long sales cycles
- Marketing Tech - Apps, Paid SMM, BLE, NFC, QR, GeoFencing, Google Apps for Work, Digital Signs, 3D Projections, Video + Film Production
- Out of Home (OOH) + Experiential Media Strategies + Tactics - Placed Based + Movable You Place Expertise, Airport Specialist, Static/Digital Billboards + Signs, Custom + Wrapped Vehicles, Digital Sign Scooter, Bike, Skater + Human Brigades, 3D/2D Projections, Holograms, Pop Up Stores, Micro-Events
- Experiential Event Marketing - Conceptualization, Development, Programming, Staffing, Management, Analytics, Stellar Creations which Over Deliver desired results, including customer acquisitions, relations building, loyalty
- Consumer and Trade Sales Promotions - Conception, Development, Staffing, Execution, Results Analysis: WOM, Buzz, Ambush, Guerrilla, Street, Pop-Up Events, Promotions, Stores, Trade Show, Expos, Conference
- Sponsorship Consulting and Brokerage - Developing Business and or Consumer Target Focused Strategies and Tactics and or Negotiating the Best Value Proposition with Third-Party Producers, on behalf of brands of all industries
- Budget Planning and Management - Projects are planned with Cost Efficiency and Cost-Effectiveness as a guiding KPI. Projects are implemented with a constant focus of being on time and on budget. I treat your money like it is my money, wisely without waste
- Marketing Data + Analytics - Demographic, Psychographic + Consumer Behavior Data-Driven Insights
- Metrics Measurement - Quantitative, Qualitative, KPIs, Preconceived Realistic and Achievable Objectives and Goals
- Direct (Response) Marketing - Social Media Marketing, Internet Advertising, Direct Mail, Email, In + Outbound Call Center: Solo Tactics or as vital components of a Fully Integrated Multimedia Consumer/Business Target Engagement Campaign
- Project Management - I manage Projects with Skills, Expertise, Attention to Detail, On-Time + On Budget, Focused on Clients Brand, Best + Bottom Line Interests
SKILLS SETS:
- Global Travel & Tourism Marketing Expert
- Global Spirit + Malt Beverage Marketing Pro
- Global Automotive Marketing Pro
- Global Business, Government, Media Capable, Connected, Resources
- Global Trade Pro
- Marketing Strategy + Tactics Planning + Implementation
- Experiential Event Marketing
- Sponsor Partnership Consulting and Brokerage
- Consumer and Trade Promotions
- Advertising + Marketing Tech Pro
- Direct (Response) Marketing
- Business Development/Sales
- Project Management
- Budget Planning and Management
- Metrics Measurement
- Marketing Data + Analytics
- Google G Suite
- Microsoft Office
- Salesforce Proficient
- Advanced Internet Research
- Social Media Marketing Proficient